Distilling Success: ASCC Seeks Out World-Class Ingredients for New Premium Vodka

Distilling Success: ASCC Seeks Out World-Class Ingredients for New Premium Vodka

MIRAMAR BEACH, Fla.--(BUSINESS WIRE)-- The Aristocrat Group Corp. (OTCBB: ASCC) knows that the secret to producing a billion-dollar brand of premium vodka lies in the spirit's flavor: The world's most successful vodkas are the brands that taste the best.

Quality ingredients are the key to distilling a great-tasting vodka. That's why ASCC's new brand management division, Aristocrat Brands, is hard at work researching, testing and sampling top-quality grains for use in distilling its forthcoming line of premium spirits.

"Top-shelf vodkas are distilled all over the world from wheat, rye, potatoes and even soy," said ASCC CEO Cindy Morrissey. "In order to deliver maximum returns to our shareholders, we're striving to produce a quality product right here in the USA that will be an immediate hit in the marketplace. To do that, we've got to separate the wheat from the chaff when it comes to identifying flavorful ingredients that the public will fall in love with."

America's love affair with vodka is strong. It's the nation's top-selling spirit, with sales accounting for nearly a third of the liquor market and half of its growth. In keeping with its mission to deliver premium vodka made in the USA, the company is testing only ingredients that can be grown and delivered inside the U.S.

ASCC has targeted the distilled spirits sector because it is a large, diverse market with broad appeal unlimited opportunities for partnership, sponsorship and brand awareness activities. As an entry point, the American-made spirits industry could allow ASCC to cross-promote its brands through a variety of interconnected partnerships and venues.

ASCC plans to grow its brand management business to compete in a highly profitable sector alongside Limited Brands, Inc. (NAS: LTD) , Proctor & Gamble (NYS: PG) , New York & Company, Inc. (NYS: NWY) and Chico's FAS, Inc. (NYS: CHS) .

Follow ASCC on Twitter at www.twitter.com/AristocratGroup.

About The Aristocrat Group

The Aristocrat Group Corp. (www.aristocratgroupcorp.com) is a women's lifestyle company that aims to make the transition into parenthood smoother and more rewarding than ever before. Our smart growth initiatives will position us as the premier resource for prenatal and postpartum resources. For more information on our business plan, please visit www.aristocratgroupcorp.com/old/investor.html.

Notice Regarding Forward-Looking Statements

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This news release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements that include the words "believes," "expects," "anticipate" or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the company to differ materially from those expressed or implied by such forward-looking statements. In addition, description of anyone's past success, either financial or strategic, is no guarantee of future success. This news release speaks as of the date first set forth above and the company assumes no responsibility to update the information included herein for events occurring after the date hereof.

The Aristocrat Group Corp.
Cindy Morrissey, 850-269-6801
President and CEO

KEYWORDS: United States North America Florida


The article Distilling Success: ASCC Seeks Out World-Class Ingredients for New Premium Vodka originally appeared on Fool.com.

Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

Copyright © 1995 - 2012 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.