Will Your Mobile & Web Site Be Naughty or Nice This Holiday Season? - Learn From eBags' Journey to R

Will Your Mobile & Web Site Be Naughty or Nice This Holiday Season? - Learn From eBags' Journey to Record Sales; FREE Live Webcast Featuring eBags and Keynote:Wednesday, October 3rdat 11AM PT

-- Sales on smartphones and tablets forecast to grow 20% this holiday season; Is Your Retail Site Performance-Optimized Across Three Screens:Mobile, Tablet and Desktop?

-- Webcast Features Mike Frazzini, VP of Technology & Operations at eBags

SAN MATEO, Calif.--(BUSINESS WIRE)-- Keynote Systems (NAS: KEYN) , the global leader in mobile and web cloud testing & monitoring, today announced that it will hold a live webcast on October 3rd at 11:00 a.m. PT featuring an in-depth discussion on how online retailers can assure optimal performance this holiday season across desktops, mobile devices and tablets. Record sales cannot be achieved without proper planning. Learn how eBags prepared its web and mobile sites for smartphones, tablets and desktop PCs and achieved a 32% increase in sales last holiday season. Join this FREE live webcast with eBags and Keynote, to learn:

  • Tips and tricks eBags has learned in their ongoing journey to great site performance
  • What you can do to get your site ready for your own record-breaking holiday season across three screens
  • Why you need a comprehensive strategy to improve site responsiveness and reliability
  • How to identify performance issues and take corrective action both internally and with your third-party providers

To register for this free webcast view: http://ow.ly/dXuEc

Web and mobile site availability, responsiveness and usability impact e-retail brand quality, user satisfaction and sales. As user expectations for online experience increase to sub 3-second page load—across desktop, smartphone and tablet screens—ensuring high performance means the difference between abandoned carts and record revenue. eBags largely credits a 32% increase in holiday sales over the previous year to optimized web performance.

Online retail growth is outpacing total retail by 350% annually. The percentage of e-retail site visits from mobile devices including smartphones and tablets in the 2012 holiday season is forecasted to be 20%. Online retailers that take advantage of the growing user base of shoppers and the diversity of their devices will be well positioned for success. But few users are actually satisfied with the online experience they receive—especially on mobile devices. Keynote studies have found that the #1 frustration with mobile device users is that websites are slow, with a full 64% of smartphone users expecting pages to load in less than 4-seconds. And, only 18% of mobile commerce sites are even getting to 6-seconds or less. Companies looking to improve their site availability and performance can benefit from hearing how eBags prepared for a record-breaking holiday 2011 season.

About Keynote Systems

Keynote® Systems, Inc., (NAS: KEYN) is the global leader in Internet and mobile cloud testing & monitoring. Keynote maintains the world's largest on-demand performance monitoring and testing infrastructure for web and mobile sites comprised of over 7,000 measurement computers and mobile devices in over 275 locations around the world that enable companies to continuously improve the online and mobile experience.

Known as 'The Mobile and Internet Performance Authority™,' Keynote offers three market-leading product platforms: Keynote Perspective® provides on-demand performance monitoring for enterprise Web and mobile sites including online portals, e-commerce sites and B2B sites. Keynote DeviceAnywhere provides the industry's only true cloud-based platform for testing and monitoring the functionality, usability, performance and availability of mobile applications and websites. Keynote SIGOS offers active end-to-end Quality of Service (QoS) testing and monitoring solutions for mobile, fixed and VoIP communications.

Keynote's 4,000 customers represent top Internet and mobile companies and include American Express, AT&T, Disney, eBay, E*TRADE, Expedia, Google, Microsoft, SonyEricsson, T-Mobile and Vodafone. Keynote Systems is headquartered in San Mateo, California and can be reached at http://www.keynote.com/ or by phone in the U.S. at 1-800-KEYNOTE.

Keynote®, DataPulse®, CustomerScope®, Keynote CE Rankings®, Keynote Customer Experience Rankings®, Perspective®, Keynote Red Alert®, Keynote Traffic Perspective®, Keynote WebEffective®, The Internet Performance Authority®, MyKeynote® , SIGOS®, SITE®, The Mobile & Internet Performance Authority™ and Keynote FlexUse™ are trademarks or registered trademarks of Keynote Systems, Inc. in the United States and/or other countries. All other trademarks are the property of their respective owners. © 2012 Keynote Systems, Inc.

Keynote Systems, Inc.
Dan Berkowitz, 650-403-3305

KEYWORDS:   United States  North America  California  Colorado


The article Will Your Mobile & Web Site Be Naughty or Nice This Holiday Season? - Learn From eBags' Journey to Record Sales; FREE Live Webcast Featuring eBags and Keynote: Wednesday, October 3rd at 11AM PT originally appeared on Fool.com.

Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

Copyright © 1995 - 2012 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.

Read Full Story