GraphOn Corp. Unveils New hopTo Brand
Brand will serve as launch platform for new mobile-to-PC product portfolio aimed at consumers, SMB and the enterprise
CAMPBELL, Calif.--(BUSINESS WIRE)-- GraphOn Corporation (OTCBB: GOJO), a leading worldwide developer of remote application access solutions, has announced its new brand name "hopTo" that will serve as the launch platform for a revolutionary series of new product offerings aimed at the burgeoning mobile-to-PC marketplace.
Forthcoming hopTo products will allow mobile users to intuitively access and interact with the applications, documents, photos and videos residing on their PCs, but in an entirely new way. Rather than simply displaying the desktop on the mobile devices using traditional "screen-scraping" techniques, hopTo technology will deliver the applications and information in a way that is completely natural and intuitive to the mobile user whose device lacks the conventional keyboard and mouse of a PC.
"Our goal is nothing short of revolutionizing the mobile-to-PC marketplace," said Eldad Eilam, GraphOn's president and chief executive officer. "Our disruptive and deeply proprietary technology will set a new standard for the mobile-to-PC user experience."
With hopTo, any personal or corporate desktop PC can instantly and cost-effectively be turned into a "server" for easy, intuitive mobile access. Connecting remotely will not interfere with any users who are interacting with the PC locally.
"Our hopTo products will initially be targeted to consumers and the SMB marketplace, with subsequent products aimed at the enterprise," said Christoph Berlin, GraphOn's chief operating officer. "We're well under way with a very aggressive development schedule for our first hopTo product release. Our plans call for a closed beta by the end of the year, followed by a full public beta during Q1 2013."
GraphOn unveiled its new hopTo brand at MDB Capital Group's recent Bright Lights 2012 Conference, Wall Street's only disruptive technology conference focusing on companies that MDB Capital Group believes will transform their respective industries with game-changing technology. GraphOn was selected by MDB as one of only 30 public and private companies to present its technology at this exclusive, invitation-only event. A podcast of the hopTo information presented at the Bright Lights Conference can be viewed at www.graphon.com/about-graphon/investors.
hopTo products will be marketed through the newly established, wholly-owned GraphOn subsidiary hopTo Inc. Those wishing to receive ongoing updates on hopTo developments can register on the hopTo website at www.hopto.com.
About GraphOn Corporation
Founded in 1996, GraphOn Corporation is a publicly traded company headquartered in Campbell, California. The company is an innovator of cost-effective, advanced solutions that help customers access applications from anywhere. GraphOn's high-performance software solutions provide fast application access, cross-platform connectivity, and a centralized architecture that delivers a dramatically lower cost of ownership. The company's GO-Global solutions can be used with Microsoft (MSFT) Windows, IBM AIX, Oracle (ORCL) Solaris, Hewlett-Packard (HPQ) HP-UX, Linux, Apple (AAPL) OS X and iOS, Google (GOOG) Android, and other operating systems.
This press release contains statements that are forward looking as that term is defined by the United States Private Securities Litigation Reform Act of 1995. These statements are based on management's current expectations and are subject to a number of uncertainties and risks that could cause actual results to differ significantly from those described in the forward looking statements. Factors that may cause such a difference include the following: the success of our new products depends on a number of factors including market acceptance and our ability to manage the risks associated with product introduction; our revenue could be adversely impacted if any of our significant customers reduces its order levels or fails to order during a reporting period; and other factors, including those set forth under Item 1A, "Risk Factors" in our Annual Report on Form 10-K for the year ended December 31, 2011, and in other documents we have filed with the SEC.
GraphOn and GO-Global are registered trademarks of GraphOn Corp. hopTo is a trademark of hopTo Inc. All other trademarks belong to their respective owners.
KEYWORDS: United States North America California
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