Buildablock Corp. Announces Launch of Test Site
MIAMI--(BUSINESS WIRE)-- BUILDABLOCK CORP. (OTCBB: BABL), ("Buildablock" or the "Company"), today announced that it launched a test version of its consumer purchasing website and mobile app on September 21, 2012. The launch integrates all of the platform's processes and procedures and will provide key technical and user feedback for final system readiness. The Buildablock website and mobile app is scheduled to 'go live' later this year ahead of the year's major holiday buying season.
"Our test launch utilizes the core functionality of our block purchasing e-commerce model enabling consumers to upload products and interact with merchants," said Mr. Gary Oberman, Buildablock's CEO. "We expect a highly successful launch of the live Buildablock website later this year that will lead to attractive consumer purchasing discounts and drive traffic to selected merchants."
The test site will also help to identify those features that are most preferred by consumers and merchants, develop new ideas resulting organically during testing and finalize system architecture to create an enriched, fully robust platform. The Company will continue its ongoing marketing campaign to build momentum towards its live launch.
The test site was made available for beta-user sign-up and completely sold out within two hours for the 400 new subscriber spots made available. An introductory video can be seen at the Company's website, www.BuildaBlock.com, where an invite can be registered to be alerted as to the timing of the live launch of this unique e-commerce site.
About Buildablock Corp.
Buildablock is an Internet service platform whose mission is to act as a transactional catalyst between buyers and sellers while leveraging a growing collection of patented, sophisticated user friendly tools. Growing beyond the scope of aggregation sites or group buying catalogs, Buildablock offers consumers maximum value for their purchasing dollar by combining group buying leverage, social media interactivity and automated negotiating tools. The Company's dashboard of buying tools and follow-on services represent a new paradigm in supply chain interaction for both retailers and consumers alike. The Company expects that ease of customer acquisition and diverse, recurring revenue streams will combine to return exceptional value to the shareholders of Buildablock. For more information, visit the Company's website at http://www.buildablock.com.
CAUTIONARY STATEMENT UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995.Statements in this Press Release may constitute "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Any statements contained herein which are not statements of historical facts and that address activities, events or developments that the Company expects, believes or anticipates will or may occur in the future, including statements about expected future results shall be deemed to be forward-looking statements. Forward-looking statements are inherently subject to risks and uncertainties, many of which cannot be predicted with accuracy and some of which might not even be anticipated. Future events, actual results and performance, financial and otherwise, could differ materially from those set forth in or contemplated by the forward-looking statements herein. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. The inclusion of any statement in this release does not constitute an admission by the Company or any other person that the events or circumstances described in such statement are material. Factors that could cause actual results to differ materially from those in forward-looking statements include, without limitation, the Company's ability to establish technical feasibility, completing development of its Internet service platform, establishing critical strategic partnerships to promote the use of its Internet platform, successfully marketing the platform, establishing rapid visibility and adoption by our customer base and acceptance by merchants, demonstrating added value and reward that will ultimately change the behavior of our user base, responding to competitive developments and attracting, retaining and motivating qualified personnel. Additional information concerning these and other risks is described under "Risk Factors" and "Management's Discussion and Analysis of Financial Condition and Results of Operations" in the Company's reports on Forms 10-K, 10-Q and 8-K that the Company files with the U.S. Securities and Exchange Commission. The forward-looking statements in this press release are based on current expectations and the Company assumes no obligation to update these forward-looking statements.
KEYWORDS: United States North America Florida
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