ZixCorp Launches Enhanced Partner Program to Maximize Channel Growth

BusinessWirevia The Motley Fool
Updated

ZixCorp Launches Enhanced Partner Program to Maximize Channel Growth

Channel partners to benefit from increased marketing and sales support and updates to program infrastructure

DALLAS--(BUSINESS WIRE)-- Zix Corporation (ZixCorp), (NAS: ZIXI) , the leader in email encryption services, has enhanced its channel partner program to offer upgraded marketing and sales support and improved program infrastructure. Program changes were implemented to assist partners in lead generation and accelerate the sales cycle while continuing to recruit qualified value added resellers (VARs).


With enhanced marketing and sales support, partners can leverage:

  • The new 360 co-brandedpartner webinar program offered to aid partners in generating interest with new potential customers

  • An automated tool that enables partners to increase targeted meetings with prospective customers

  • On demand, high-quality videos of ZixCorp Email Encryption Services used in email prospecting or integrated onto partner Web sites

Infrastructure updates include enhancements to the partner portal and improved sales and marketing activity reports resulting in greater visibility into real-time leads and overall campaign success.

"ZixCorp's leadership in email encryption combined with partner program support and attention to NuWave have proven to be extremely valuable to our success," said Chad Paalman, Managing Partner of NuWave Technology Partners. "Adding new customers has been a direct result of our ZixCorp partnership, and the program's improvements will only assist in expanding our customer base."

ZixCorp originally launched the channel partner program in 2006. Since inception, the partner program has grown to 97 VARs and 94 managed services providers and contributed to 36 percent of new first year orders in the first half of 2012.

"Our partners have become essential to the success of ZixCorp. We've experienced tremendous growth with our channel program, and we wanted to enhance the program to continue providing the highest level of support for existing partners and attracting new partners," said Steve Irons, ZixCorp's Vice President of Channels. "We're extremely excited to re-launch the program with new marketing and sales support and improved infrastructure. These enhancements, combined with the same level of service, dedication and energy, position ZixCorp and our partners for mutually beneficial results."

For additional information on the ZixCorp Partner Program and the program re-launch, please visit www.zixcorp.com/partners or email partners@zixcorp.com.

About Zix Corporation

Zix Corporation provides the only email encryption services designed with your most important relationships in mind. The most influential companies and government organizations use the proven ZixCorp® Email Encryption Services, including WellPoint, the SEC and more than 1,500 hospitals and 1,800 financial institutions. ZixCorp Email Encryption Services are powered by ZixDirectory®, the largest email encryption community in the world. The tens of millions of ZixDirectory members can feel secure knowing their most important relationships are protected. For more information, visit www.zixcorp.com.



ZixCorp
Taylor Stansbury Johnson, 214-370-2134
tstansbury@zixcorp.com

KEYWORDS: United States North America Texas

INDUSTRY KEYWORDS:

The article ZixCorp Launches Enhanced Partner Program to Maximize Channel Growth originally appeared on Fool.com.

Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

Copyright © 1995 - 2012 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.

Advertisement