New Tablets Designed to Kindle Price Wars
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Amazon.com has unveiled its second-generation Kindle Fire tablet line, introducing a feature-packed 8.9-inch model in addition to an updated version of the original.
One thing made clear is that Amazon is willing to compete on price, even potentially losing on margins to gain market share. Its new tablet price points seem nothing less than declarations of war on competitors. Take the revamped, entry-level Kindle Fire -- at $159, it signicantly undercuts Google's $199 Nexus 7. And Amazon's brand-new Kindle Fire HD, priced at $499, is an 8.9-inch, 4G-enabled tablet with 32GB of internal memory -- clear competition for Apple's iPad, but $230 less.
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The article New Tablets Designed to Kindle Price Wars originally appeared on Fool.com.Andrew Tonner and Brendan Byrnes own shares of Apple.You can follow Andrew and all his writing on Twitter at @Andrew Tonner. The Motley Fool owns shares of Apple, Amazon.com, and Google. Motley Fool newsletter services recommend Amazon.com, Apple, and Google. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.
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