Does This Most Recent Streaming Expansion Make Sense?

Updated

The news is out: Netflix is pushing into yet another major geographic market, extending its European presence by heading north to Scandinavia. And while international expansions have been costly for Netflix (watch those margins!), this move in some ways seems like a natural progression for Netflix. Watch the following video to get the full rationale behind the move and what it could mean for the streaming video landscape.

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The article Does This Most Recent Streaming Expansion Make Sense? originally appeared on Fool.com.

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