2 New Winners in the Social Sphere


The following video is part of our "Motley Fool Conversations" series, in which research analyst Lyons George and industrials editor/analyst Isaac Pino discuss topics across the investing world.

Where consumers go, brands will follow -- even if that means creating a few Facebook pages along the way. In today's edition, Lyons and Isaac discuss a rumored "social" acquisition by the customer relationship management gurus over at Salesforce.com, and consider the broader implications of a collision between the enterprise software and social media markets. Is the business of turning customers into "friends" a flash in the pan, or is now the beginning of a powerful (and, for opportunistic investors, profitable) marketing revolution?

Yet all the buzz around this social media monster could prove off-base, as Facebook has deep problems converting its millions of members into revenue. We've created a new report, "Forget Facebook -- Here's the Tech IPO You Should Be Buying," which details a much better social media stock that has a longer runway for growth than Facebook. The report won't be available forever, so click here to get access today -- it's totally free.

At the time thisarticle was published Isaac Pinohas no positions in the stocks mentioned above. Lyons George has no positions in the stocks mentioned above. The Motley Fool owns shares of Facebook, Google, LinkedIn, and Oracle, and has the following options: short JAN 2013 $150.00 calls on Salesforce.com and long JAN 2013 $150.00 puts on Salesforce.com.Motley Fool newsletter services recommendGoogle, LinkedIn, and Salesforce.com. Try any of our Foolish newsletter servicesfree for 30 days. We Fools may not all hold the same opinions, but we all believe thatconsidering a diverse range of insightsmakes us better investors. The Motley Fool has adisclosure policy.

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