Buy, Sell, or Hold: Coca-Cola


The following video is part of our "Motley Fool Conversations" series, in which consumer goods editor/analyst Austin Smith and senior technology analyst Eric Bleeker discuss topics across the investing world.

In today's edition, Austin puts a buy, sell, or hold rating on Coca-Cola. For the bargain hunters out there, Coke is a tough one to wait on because it rarely goes on discount. But that should indicate the underlying strength of the company and the market's faith in its performance. With industry-topping margins, an unrivaled distribution network, and a strong dividend, Austin thinks Coke is still a buy today.

As good as Coke's 2.75% dividend is, it didn't earn a spot on our list of nine rock-solid dividend stocks. You can learn about the companies that made the cut -- including Coke's bitter rival -- by clicking here to read our special, totally free report.

At the time thisarticle was published Austin Smithowns shares of Coca-Cola and PepsiCo.Eric Bleekerhas no positions in the stocks mentioned above. The Motley Fool owns shares of Coca-Cola and PepsiCo.Motley Fool newsletter services recommendMonster Beverage, PepsiCo, and Coca-Cola. Try any of our Foolish newsletter servicesfree for 30 days. We Fools may not all hold the same opinions, but we all believe thatconsidering a diverse range of insightsmakes us better investors. The Motley Fool has adisclosure policy.

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