Why Responsys Popped

Although we don't believe in timing the market or panicking over market movements, we do like to keep an eye on big changes -- just in case they're material to our investing thesis.

What: Shares of Responsys (NAS: MKTG) have popped today by upwards of 10% after the company reported first-quarter earnings.

So what: Revenue increased by 26% to $38.1 million, while adjusted net income came out to $3.5 million, or $0.07 per share. CEO Dan Springer said the company's expansion into Latin America through its investment in Pmweb has expanded Responsys' footprint in the region.

Now what: Looking at guidance, second-quarter revenue is expected in the range of $38.5 million-$39.5 million, with adjusted earnings per share of $0.03. The company is also raising its full year 2012 guidance, from a previous sales range of $160 million-$163 million to a new expectation of $163 million-$165 million. Full-year earnings should come in between $0.21 and $0.23 per share.

Interested in more info on Responsys? Add it to your watchlist byclicking here.

At the time this article was published Fool contributorEvan Niuholds no position in any company mentioned.Click hereto see his holdings and a short bio. The Motley Fool has adisclosure policy. We Fools may not all hold the same opinions, but we all believe thatconsidering a diverse range of insightsmakes us better investors. Try any of our Foolish newsletter servicesfree for 30 days.

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