Amazon wants Apple money, toys with in-app purchases [Report]

Kindle Fire games
Kindle Fire games

Kindle Fire owners, don't act like you didn't see this one coming. According to a Maria Ly, co-founder of Skimble, a physical fitness app creator, Amazon has an in-app purchase program in the works, Bloomberg reports. Ly also mentioned that Amazon looks to take a 30 percent cut of all in-app purchases, just like the mobile app king, Apple.

"We really wanted to attack the Kindle Fire market, but also have access to the payment methods that support our business," Ly said. "It's still kind of in its early stages," Ly told Bloomberg. "But we're very optimistic about it." Of course, this would only apply to Android apps and games purchased in the Amazon Appstore.

That means Amazon needs to work double time to make its Appstore more appealing than the new Google Play for not only app and game developers, but their users. If this is the case (i.e. Amazon confirms Ly's comments), then expect some major changes to the Amazon Appstore to make it more appealing than Google Play. That said, Amazon would be remiss not to give social games a pass, now wouldn't it?

[Via Mashable]

Do you see Amazon giving Apple a true challenge in the gaming sector? What innovations are you waiting for in mobile games? Sound off in the comments. Add Comment.

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