How Starbucks will revive european operations

Dailyfinance.com
Starbucks
Starbucks

Howard Schultz's return to the helm of Starbucks in 2008 managed to reverse the coffee chain's dwindling American business. Now, he's shifted his attention to the European market where the company hopes to revive the business, as well as grow it. The overhaul in Europe will be led by Michelle Gass, the newly appointed president of the European, Middle Eastern, and the African region.

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