With the Hispanic community responsible for over half the nation's new home sales in the third quarter and predicted to comprise 40 percent of the entire first-time-buyers market next year, their undeniable purchasing power has spurred Realtors to step up their game.
On Dec. 1, a new Spanish-language property search website, Sucasa.net, was launched by the California Association of Realtors to better satisfy the needs of potential homebuyers in the Hispanic population. Sucasa (which is Spanish for "your house") allows these buyers to navigate MLS listings with ease in Spanish.
Listings can be searched by city, price range, number of bedrooms and number of bathrooms, with translated results appearing in a list or map format. Even driving directions to the property will be offered in Spanish.
The search engine is not just a beneficial tool for potential homebuyers. Realtors will be able to better communicate the benefits of ideal properties to their clients and will be able to send their clients completely translated listings.
Sucasa.net is one of the first Spanish-language websites to offer a translated property search for listings based on the California Living Network database, which is powered by Realtor.com.
- This Year's Best High-Interest Savings Accounts
- The Best States to Retire in 2022
- 7 Crucial Retirement Mistakes
- Need Cash? How to Access Your Home's Equity
- Don’t Borrow From The Bank - Borrow From Yourself
- Want Cash Out of Your Home? Here Are Your Best Options
- Home Mortgage Rates Drop Sharply This Week
- HARP Refinance Program is Over. Now What?
- Digital Mortgage Platform Helps Home Buyers Shop for Mortgages
- Spend $500, Get $200 Fast With This Top Card
- Best Travel Credit Cards Of August 2022
- Plan The Trip Of A Lifetime With This Travel Card Bonus
- The True Story Behind "The Blind Side"
- These Are All The Hidden Hacks Of Costco
- The Largest Military Planes In The World Are A Sight To Behold