U.S. Companies Are Hiring? I Don't Believe It.
The big macro can cause big moves in the market. What does today's headline macro news mean for your portfolio?
What's happening: Human resources and payroll specialist ADP (NYS: ADP) released its report on October employment today, which showed that U.S. businesses added 110,000 jobs during the month. The company also bumped up its number from September, boosting it from 91,000 new jobs to 116,000.
In plain English, please: U.S. employment has had a tough time recovering since the financial collapse and recession. That should be news to no one but the fellows from the Geico commercial who live under rocks. While 110,000 jobs added during October may not be enough to make a serious dent in the 9.1% unemployment rate, it at least shows a meaningful increase. Better still, it's above the 100,000 that economists were expecting ADP to report.
While ADP's release seems to be helping fuel the market's rally today, most investors tend to put their focus on the payroll numbers released by the government at week's end. Current expectations for that report are that total payrolls expanded by 85,000 in October.
Stocks to watch: Roughly 70% of the U.S. economy comes from consumption spending, and so when consumers don't have jobs, it's trouble for the economy. Of course, more specifically, it's trouble for a broad range of businesses that rely on consumers -- everything from auto giant Ford (NYS: F) and cruise king Royal Caribbean (NYS: RCL) to doughnut slinger Dunkin' Brands (NAS: DNKN) and appliance leader Whirlpool (NYS: WHR) . Adding 110,000 new jobs may be a small dent, but whatever potentially puts more money in consumers' pockets -- or even just makes them feel more confident -- is good news for the companies above.
Want to keep up to date on these stocks?
- Add Ford to your watchlist.
- Add Royal Caribbean to your watchlist.
- Add Dunkin' Brands to your watchlist.
- Add Whirlpool to your watchlist.
- Add ADP to your watchlist.
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