FarmVille-creator Zynga acquires new target: Angry Birds

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zynga targets angry birds
zynga targets angry birds



After the acquisition hungry Zynga lost out on Bejeweled creator PopCap (which was purchased by Electronic Arts for $750M), AllThingsD says that the social game maker has purportedly set Angry Birds maker Rovio in its sights. The two companies have purportedly been talking about a deal, though official sources are staying mum for now.

There are plenty of reasons that these two companies would make fine-feathered friends, mostly a combination of the fact that Rovio has ambitious plans for Angry Birds, aiming to hit 1 billion downloads (what better way to do that than by harnessing the power of Zynga's existing audience) and that Zynga has been focusing more on its mobile games business of late (maybe as a way to stop relying too much on Facebook for its success).

If Zynga does manage to capture Angry Birds, our first bet will be on just how soon the company would migrate the mobile gaming hit to Facebook, much like it recently did with another big mobile 'get,' Words with Friends.

[Via All Things D]

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