Gaia Interactive and Fever Studio partner to bring "new breed" of games to Facebook


Late last year, Gaia Interactive launched Monster Galaxy on Facebook. This monster collection game was influenced heavily by titles like Pokemon, and came with enough charming, colorful graphics and gameplay to make players want to catch them all. The game did so well that it peaked at over 19 million monthly active users, and now currently sits at a very respectable 14.9 million players.

Hoping to continue in this success with future games, Gaia Interactive has announced a new partnership with South Korean social game developer Fever Studio, that will see the companies bringing a localized version of "Everytown" to Facebook. Everytown is, as of this writing, the most successful game on the top South Korean social networks, so Gaia hopes that Facebook's extensive user base of over 750 million users will adopt it into their gameplay schedules just as regularly. In addition, Gaia and Fever Studio plan to create a "new breed of social games" for the site, using their previous experience with Gaia Online (an incredibly active social community based around dressing up an online avatar, forums, and virtual shopping) to determine what users like and how to bring those elements to Facebook.

"With Monster Galaxy as a catalyst, we aim to integrate high-quality social gaming into everyone's daily lives as Facebook has done for social networking," said Charles Park, co-founder and creative director of Gaia Interactive, via a company press release. "The partnership with Fever Studio will allow us to continue to offer a unique mix of highly-creative storylines, stunning visuals and engaging game mechanics that blur the lines between serious and casual games at an accelerated pace."

Sure, this might all sound like fluff language at this point, but Gaia has been able to continually bring players into Gaia Online since its launch eight years ago, so they've already exhibited a track record in longevity. Facebook, though, is an entirely different monster. Can Gaia Interactive's new partnership with Fever Studio help it tackle the big players like Zynga? We'll keep an eye on things, and will let you know either way.

Are you a fan of Monster Galaxy on Facebook? Do you frequent the Gaia Online social community? Let us know what you think of this news in the comments.