New Wedding Site Targets Indian Bridal Market in U.S.

Barbara Thau
Exclusively.In wedding and bridal pieces for indian weddings
Exclusively.In wedding and bridal pieces for indian weddings

Brides and grooms of South Asian descent living in the U.S. no longer have to take a passage to India to find traditional wedding garb from that country, a trip that costs families time and money.

Instead, they can shop for all their wedding needs from the comfort of their own homes. That's the enticing hook behind Exclusively.In Weddings, a new micro site from Exclusively.In, which bills itself as the largest, online, Indian apparel retailer in the U.S., targeting the three million-strong Indian American community here.