Zynga upgrades CityVille Franchises, but did it miss the point?

Franchises in CityVille have been in desparate need for a change for some time. In fact, Zynga has hinted that an upgrade to the feature was on the way, and now it's finally here. While the fundamentals of Franchises have not changed, the method through which we can create them and share them has. However, this still doesn't solve the major problem with Franchises: The fundamental fact that there is a large portion of players that franchised early, fruitless Businesses that are now nigh impossible to get rid of through the game. Players have to still contact neighbors directly and ask them to remove their low-level franchised Businesses in favor of high-level, profitable Businesses. But let's start with what has changed.