Planning to Buy Elizabeth Taylor Memorabilia? Don't Do It for Investment

Just after Elizabeth Taylor's death, would-be entrepreneurs started looking for ways to profit from the iconic entertainment legend's passing, as they did following the deaths of Elvis Presley, John Wayne, Princess Diana, John Lennon and Michael Jackson.

But the Better Business Bureau warns that most memorabilia and commemorative items produced and sold following Ms. Taylor's passing will decrease in value over the years, and therefore, best bought out of sentiment, not for investment.

"The death of a famous sports or entertainment figure often creates an immediate demand for items associated with that person," Dale Mingilton, president and CEO of the BBB Serving Denver/Boulder, said in a statement.