For 14 million daily players, FarmVIlle is an absolute blast. However, Zynga actually rewards little to that elite player base. Like forum contributor WanderYeNot says, "I don't see why that is... it's like punishing you for being a loyal player." Farm Cash isn't rewarded to players, nor is much anything else. Some players claim that it isn't all about levels, which might be true. But levels should mean something, no? In the meantime, what is it that brings you veterans coming back past Level 100?