FarmVille: The Cupid Corn Farm Cash crop and the issue of value

Yesterday, Zynga dropped a bomb on the FarmVille community with the Cupid Corn. The issue? It marks the first time in the game's short history that a crop has been released for Farm Cash and has not been attached to a charity. And what's worse is that it does nothing special to deserve that 10 Farm Cash required for a week-long planting permit. Sure, some players could probably master the Cupid Corn in that time, but many FarmVille forum posters have called Zynga out on it.