Vitaminwater Ads 'Dangerously Misleading,' Consumer Group Says

vitamin water vitaminwater
vitamin water vitaminwater

Vitaminwater's advertising and labeling claims are "dangerously misleading," a consumer group said in a formal complaint filed with the Federal Trade Commission, which urged the commission to halt what it says are deceptive statements being made by its manufacturer.

The National Consumers League, a Washington, D.C.-based nonprofit watchdog, highlighted print and television advertising that implies vitaminwater can replace flu shots and prevent illness -- tactics the group says takes advantage of consumers' health concerns to sell a high-calorie drink.