'Do Not Track' Feature Included on Next Version of Internet Explorer

Microsoft's Dean Hachamovitch, Corporate Vice President of Internet Explorer,talks about Internet Explorer 9, which includes Do Not Track options
Microsoft's Dean Hachamovitch, Corporate Vice President of Internet Explorer,talks about Internet Explorer 9, which includes Do Not Track options

Privacy continues to be a big concern for users as they browse the web. The recent FTC report on online privacy called for a means of giving consumers more control over their information, recommending a "Do Not Track" feature to allow users to opt out of the tracking that is used to deliver relevant online ads. Microsoft announced on Tuesday that the next version of the company's browser, Internet Explorer 9, would have Tracking Protection built in.

In a post on the IE Blog, Microsoft demonstrates the Tracking Protection mechanism, which the company claims will meet the requirements laid out in the FTC report. To use the Tracking Protection feature in Internet Explorer 9, users could control which portions of a website could view the information used to build your profile.