Black Friday: What You Need To Know Before You Buy

Black Friday may be one of the busiest and most anticipated shopping days of the year, but that doesn't mean there aren't a few things you should keep in mind before you buy anything that day.

Coupon Craze CEO Christian Gordun recently told WalletPop in a phone interview that, when it comes to Black Friday 2010, shoppers need to be smarter because retailers are being smarter about discounts -- which means fewer insanely low priced Black Friday sales.