Travelocity's Roaming Gnome cited for going overboard in anti Priceline ads

Pity the poor Travelocity Roaming Gnome. It seems just like the character Rodney Dangerfield played, the gnome too can't get "no respect."

Now the downtrodden gnome is facing a new challenge. He's being identified as the culprit in misleading Travelocity humorous ads suggesting that its "Top Secret hotels" are far easier to book than rival Priceline's "Name Your Own Price" service.