Waste Management and Greenopolis train players to recycle through Facebook game
Players can earn interchangeable points within the island building and upkeep game to increase their standing as a Greenopolis member. In the game, you'll collect trash from the island, save washed up sea creatures and build a clean island paradise using the
"We have a goal to triple the amount of items we recycle by 2020," said vice president of organic growth of Waste Management Carl Rush to Venture Beat. "Oceanopolis will help us reach this goal by integrating new technologies with our established network of recycling facilities."
Other than this unique feature, there isn't much more substance to the game, but this is another important step towards both the oft-alluded to gamification movement and the company's goal for 2020. Now if only there were something similar out there for gas price discounts.
Have you tried the new Oceanopolis game? What do you think about Facebook gaming with real-world benefits? Sound off in the comments. Add Comment.