Best Buy offers free phones, new pickup options and better service for the holidays

Best Buy has a plan to be your go-to retail location this fall that, if executed well, should offer consumers plenty of value and important after-sale support. At a media event in New York this week, CEO Brian Dunn spelled out a plan that includes "Free Phone Fridays," new in-store pickup options and more support after the sale.

"Free Phone Fridays" at Best Buy is arguably the most exciting announcement coming out of the media event. The promotion kicks off this Friday, Oct. 1, and as the name suggests, Best Buy will be offering four different smart phones for free with a two-year contract. Keep in mind that you will need a data plan as part of this contract, but it is still a good deal if you want or need a smart phone.