Ticketmaster to start showing full ticket price up front

Ticketmaster; tickets; concerts; shows
Ticketmaster; tickets; concerts; shows

In a move as shocking as the New Kids On the Block reunion tour, Ticketmaster announced today that it will start showing the full cost of a ticket, including all venue and convenience fees, up front. The company will also begin offering three-day refunds on LiveNation concerts.

The move is a welcome change to the old model, which provided users solely with a ticket price that could grow by $5 to $20 more in fees by checkout. Now, when you go to Ticketmaster to buy a concert ticket users will see the total price of the ticket from the start.

Don't think that the changes are because Ticketmaster is feeling more charitable. As Nathan Hubbard, CEO of Ticketmaster, explains on his blog, customers are just plain fed up with the process -- and it's hurting ticket sales.