Why your bank wants you to sign up for overdraft protection

If you feel like your bank really, really wants you to opt-in for overdraft protection, it isn't your imagination.

The official date -- August 15 -- for opting in or out of overdraft fees has passed. Meaning, thanks to new regulations passed by the Federal Reserve, if you haven't agreed to allow your bank to give you overdraft protection, as of August 15, you no longer have it.