Is FarmVille changing everything? Games biz bigwigs speak out

To say the game industry is undergoing a transformation would be an understatement. The entire playing-games-on-one-system paradigm is rapidly shifting, as more people play games on multiple devices -- consoles, PCs, and increasingly the iPhone, iPad, or even the favorite medium of the - The Blog! crew, Facebook (along with other social networks). And, more people are starting to play games, period.
... Not only are there a lot of new customers showing up and becoming gamers for the first time, but we're seeing really big behavior changes by traditional gamers that used to just camp on one platform like the PlayStation and now they're using a diversity of media, and they're engaging with friends, so they're doing a lot of things that are more casual.

Trip Hawkins, Digital Chocolate
In this new video series, Game Theory, video game industry bigwigs like Sims creator Will Wright and Fable creator Peter Molyneux talk about the tectonic shifts in the industry and, of course, social games come up more than once.
"It's changing... and we can feel it. We're literally on the bow of the ship and the waves are crashing and the wind is in our face and we're like holy sh*t."

Chris Taylor, Gas Powered Games
This pair of videos might be too 'inside baseball' for most of you, but if you dabble in gaming trends, this might be worth a few minutes of your time. I am still amazed at how much of an impact that FarmVille, Pet Society and others have had on the traditional video game console business. Social games might be classified as "casual," but there's nothing casual about the wake up call these non-traditional games are giving the traditional game industry.

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