KFC losing gamble on bunless Double Down sandwich

KFC double down sandwich
KFC double down sandwich

According to the documentary Super Size Me, Americans spend more than $110 billion on fast food annually. This year, KFC's greatly heralded, "bunless" Double Down chicken sandwich featuring bacon and cheese layered between two fried chicken filets, took a smaller-than-expected bite out of that pie, selling only 10 million sandwiches since its debut April 12.