How to make sure your complaints won't be ignored

I'm good at complaining. I come from a long line of women who know how to kvetch quite effectively.

David Segal, who writes The Haggler column for The New York Times, offers regular savvy tips for consumers who have a beef. After reading his advice and merging it with the wisdom emanating from the family Sisterhood, I've come up with what I think is the ultimate list for any unhappy consumer who can't afford to be ignored.