McDonald's seeks to boost its beverage business

For as long as many of its customers can remember, McDonald's has been intrinsically linked with the notion of value meals and super sizing. Now, the fast food chain wants to broaden its reputation: in addition to Happy Meals, it wants to be known for frappés and smoothies.

USA Today reports that, over the next few months, the fast food chain will be launching new beverages like smoothies and iced coffee drinks in an aggressive effort to capture more of the beverage market from convenience stores, specialty beverage chains such as Starbucks, grocery stores and its fast food rivals.