What is Qlipso? A quick tutorial on social video sharing

We don't go to movies alone, we don't watch our favorite teams alone and most of us don't even watch Lost alone; so why do we continue to watch our online videos alone? That's an issue that Qlipso, a new social-focused web company, wants to fix.

Qlipso made news recently by buying popular video-sharing website Veoh just before it was closed down; but what makes the company so interesting is that its software lets you create an instant viewing party around almost any Flash content by pasting a link to the page or the video's embed code into your browser.