Lynn Ivey had spent 25 years in sales and marketing jobs in the banking industry. Toward the end of that career she saw her dad struggling to care for her mother, who suffered from dementia. The combination of job burn-out and a desire to help her family prompted Ivey to take a six-month leave of absence from Bank of America. She never went back.
Helping to take care of her mother made Ivey realize that as baby boomers age there will be a huge need for adult day care centers in the United States. Baby boomers are a large market and they will certainly want more choices for care than previous generations, she reasoned. And this inspired her encore career.