Advice for jobless teens and employers who view them as lazy
It seems as though hard work does not fit into their vocabulary; unless there's an acronym to describe it – perhaps FML? The stereotypes have found their way into the professional arena, and teens are forced to bear the brunt of defying these labels.
Is it any wonder that most businesses have troubles with connecting to their target market? Perhaps it's because the majority of their target market is not employed by the company.
Most businesses continue to get cast into the shadows of growing startups that are hip and in tune with the current market. The reality is that generation Y is setting the new trends and is the driving force of the consumer society. The sooner we realize the value in teens, the greater the chances are that businesses will thrive.
TIME magazine addressed this issue, and found that from 2000 to 2007, there are more 55- to 64-year-olds working in the retail industry. Again, more proof that employees do not match the target consumer.
The argument is that teens lack the necessary skills and behavior to be a valuable worker. This means that teens need to step out of the box and do the unusual, beat the odds, and prove themselves to employers. This is hard work in itself, and it shows determination. Older employers will admire your motivation and ability to separate from the crowd.
Again, the hope is that employers will realize this struggle. There is proof of many successful teens that continue to do well despite their age difference.
The most common career path for this talented group is entrepreneurship. Those startups that become billion dollar corporations which employ a large sum of the labor force were often started by teens. The value is there, it's just the demand that is needed to fuel the teen economy.