Facing Its 'Tylenol Moment,' Toyota Needs to Move Fast

Toyota Motor (TM) faces a Herculean task to convince the public that its cars are safe. Three major recalls in as many months will have that unpleasant effect.

The problems center around a sticking accelerator. Media reports today indicate that 2 million Toyotas in Europe and China may be recalled because of the problem on top of the 2.3 million Toyota-brand cars and trucks, dating to 2005 models recalled in the U.S. last week.