Consumer Power: What the radical Supreme Court ruling means to you

The Declaration of Independence says "that all men are created equal." Anyone who's ever dealt with a failed product or the world's most annoying customer service knows that not all corporations are created equal. But according to yesterday's Supreme Court ruling,Citizens United v. Federal Election Commission, that undid crucial parts of the McCain-Feingold campaign finance law, a corporation is equal to a person, when it comes to freedom of speech.

The five conservative justices on the Supreme Court want you to believe that your voice is just as powerful as a multi-national corporation with money to burn. But can you afford to produce and air a commercial on prime time television saying what it is you love about a candidate or what you think needs to change in this country?

Can you afford to hire an award-winning Madison Avenue firm to produce your ad campaign and then pay the major networks to run that commercial over and over again? If you can't, how is your voice or my voice equal to that of corporations when they can outspend us billions to one?

Here to discuss what this radical Supreme Court ruling means to us -- the consumers -- is Walletpop's own Mitch Lipka, the Consumer Ally.