Text messages and social media raise $1.2 million for Haiti in a day

When the news broke just over 24 hours ago that a major earthquake had hit in Haiti killing thousands, downing buildings and crippling an already fragile infrastructure, news networks immediately began questioning how aid would arrive and from where.

While nations got busy responding with assurances and pledges of support for the citizens of Haiti another call, or rather text, was going out to raise money and support for Haitians by company called mGive, which in just one day had raised $1.2 million for Red Cross via text messages to text Haiti. (Read an update from Daily Finance).