Going green? Not so much

Green may be the buzzword of the day in the construction industry, but buyers are increasingly skeptical when they find out green homes may cost more greenbacks.

A recent NAHB survey of its members showed this trend holding strong.

"Buyers have consistently said they want to be energy efficient, but stop when the better windows, insulation and appliances begin to cost too much – over $5,000 for an average new home," Stephen Melman, economics director for the National Association of Home Builders, told WalletPop.