Gorging on Thanksgiving can quell impulse buying on Black Friday

thanksgiving
thanksgiving

Want to avoid overspending on Black Friday? An amino acid you ingest in Thanksgiving dinners with lots of carbs and turkey could help you fight off that urge to impulse buy, according to a study by two researchers from the University of Utah's School of Business.

Aril Mishra and Himanshu Mishra suspect that the effect is chemical. Turkey and other traditional Thanksgiving foods contain the amino acid tryptophan, which increases the levels of serotonin in the brain.

Serotonin is a neurotransmitter which aids the passage of messages through the brain, influencing many functions including sleep, memory, learning, sex drive, mood, and appetite. The body uses trytophan to make serotonin.