Gift cards deals to die for

To give, or not to give a gift card? No matter how impersonal it may seem, this holiday season it's a proposition that will be hard to resist. Retailers are stepping up offers that include gift cards as bonuses or dangling free cards with purchases.

They're doing so for good reason: Gift cards will be the most requested gift during this year's holiday season, according to a recent report by the National Retail Federation. According to the NRF's survey, 55% of adults in the United States want a gift card this year. Retailers have definitely taken note. Research firm First Data expects retailers to use cards as promotional tools this season more than ever before.