Call of Duty: Retail's silver bullet to boost sales figures


Lovers of Activision Blizzard Inc.'s latest offering Call of Duty: Modern Warfare 2, propelled the first-day sales numbers into the record books, raking in an estimated $310 million in North America and the United Kingdom alone. A move sure to help the gaming industry's slumping October sales.

Fans of the game waited in lines for hours to for the clock to strike midnight on Tuesday, November 10, contributing to Activision's estimates that it sold about 4.7 million copies of the game in the first 24 hours it was available. That makes Call of Duty: Modern Warfare 2 the biggest-selling launch in the history of entertainment.

The game, which sells for $60 and plays on Windows-based computers, Microsoft's Xbox 360 and Sony's PlayStation 3, is sure to be at the top of many Black Friday shopper's lists.

Shoppers hoping to save a Black Friday buck or two on Call of Duty should check Best Buy's Black Friday ad. And not just for Call of Duty deals. The retailer will be offering several hot new releases at reduced Black Friday prices. For instance, Left For Dead 2, which will debut on Nov 17 for $60 will list 10 days later for $34.99

For other red-hot Black Friday deals and news coverage stay tuned to WalletPop's Black Friday Deals 2009.