Limited Brands, owner of Victoria's Secret, wants its 'mojo' back


It looks like kids will get clothes for Christmas this year, and there could be some lingerie for mom under the tree, too.

Apparel is making a comeback on gift lists this holiday, since there is little else to excite shoppers, say the experts.

"We might just see fashion come back into fashion as a holiday gift," said Marshal Cohen, chief industry analyst of market research firm NPD Group. The firm's research found 49 percent of shoppers will give apparel as a gift, making it the most popular category. Cohen singled out jeans and graphic t-shirts as two popular items.