The golden ticket, on sale for $1,600: It's the world's most expensive candy bar

Updated

Taking a page from Willy Wonka's book, Cadbury (CBY) has created the world's most expensive candy bar. No, it isn't sprinkled with truffles, filled with caviar, or made from shade-grown, free-market, fair-trade, hand-sourced cocoa beans. Actually, it's actually a fairly normal Wispa Gold bar. So why is it so expensive?

The secret is in the wrapper. Rather than use the standard plastic or aluminum coating, Cadbury wrapped the special edition bar in gold leaf. $1,600 worth of gold leaf, to be precise.

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