'Chuck' fans eat sandwiches to save show

A shaky, fan-made video going "viral" on YouTube shows shows Zachary Levi, eponymous star of NBC's Chuck, leading a flash mob headed toward a building. They walk into a Subway sandwich shop in Birmingham, U.K. and he . . . orders a sandwich, to the cheers of about 600 people.

This is the new way to save a TV show, and it's colored by the recession: to save things, we buy stuff. In this case, Subway sandwiches. Subway was featured in a recent episode and is a sponsor of the show, so to Subway go the fans of the show. Chuck's second season ended last night and fans were encouraged to be sure to watch, as the ratings haven't been great and NBC is considering canceling the program.