Simon Cowell misses the big Susan Boyle payday

It's been estimated that nearly 100 million people have now seen Britain's Got Talent contestant Susan Boyle perform "I Dreamed a Dream." She's an overnight tabloid sensation, a champion of the showtune, and a balm for the unappreciated of the world. She may even be a poster girl for mental disabilities. This closet crooner is well on her way to performing for the Queen -- and by that, I mean Oprah.

But no one's making any money off her yet. Even though her YouTube video has been seen by so many people, somewhere along the way, Simon Cowell and his media partners failed to get money out of it. And it didn't have to be that way.