Twittering for food: A great app finds a commercial use


In a recent Reuters article on Twitter, author Lisa Baertlein explores the emerging phenomenon of Twittering restaurants. Apparently, an increasing number of eateries are using the micro-messaging site to draw customers, offer specials, and creatively extend their marketing reach.

In many ways, Twitter is a solution to a problem that doesn't exist. While there might have been a few forward-thinkers who were desperately looking for a way to exchange 140-character messages with total strangers, the fact is that, for most people, tweeting is not the culmination of a lifelong ambition or pressing need.