Massucci's Take: Is Twitter jumping the shark with CEO's Oprah appearance?


Twitter co-founder and CEO Evan Williams appeared on Oprah to talk about Twitter's meteoric rise to fame. Oprah sent her first Tweet and got all giddy when she was Tweeted back from Shaq and Ellen DeGeneres.

Williams was on the show for about a segment (to use TV jargon) when Oprah asked how he came up with the cute Twitter name? Ev (his Twitter handle) told Oprah he didn't originally know that twitter was the "word for the sound that birds make to communicate with each other." Ev, buddy, we appreciate your honesty, but did you have to say that out loud? On Oprah?