Top 25 "It" products of all time: #18 -- My Little Pony (take 2)
One My Little Pony wasn't nearly enough. One little pony could not be stabled all by itself in the pink and purple Crystal Rainbow Castle.
How many of these acutely feminine, pastel, plastic horses, with manes and tails to brush, did we have to have? We've needed herds (forty million!) since Hasbro introduced the ponies to little girls in 1983.
The forerunner of My Little Pony was My Pretty Pony, a simple brown and blonde girl, a little chunkier than the more popular models (of course, the skinny ponies were the big hits and models produced after a 1997 relaunch would - despite the booming American middle - be skinnier still). The original ponies were called Earth Ponies. There were six "founding mothers," Cotton Candy, Blossum, Blue Belle, Minty, Snuzzle and Butterscotch. All had brushable manes and tails.
Almost 1,000 more pony models would follow, becoming a mainstay for Hasbro. Most can be identified by a symbol on their side and each new group (Earth Ponies were followed by Unicorns, then Pegasus, Rainbow and Sea Ponies) has distinctive features. There were almost 700 (G1) pony models produced between 1982 and 1992. After a hiatus, Hasbro introduced the G2 ponies in 1997 and G3 in 2003.The little ponies were an industry that burst into a television series, books, coloring books, lunchboxes, clothes, and of course, the necessary pony paraphenalia. Afterall, what pony doesn't need a table, dining hutch, umbrella, punch bowl, perfume and a magic wand?
How popular are the ponies today? There is a 700-plus page website and the ponies have gained solid footing in the collectible realm. Like every collectible, the ponies have their own priorities. Haircuts are a big NO and the accessories (brush, comb, outfit and hat) are essential.
If you missed the original My Little Pony craze, you're in time for the "25 Ponies for 25 Years collection". You can also attend the Sixth International My Little Pony Convention in London. Profits raised are donated to help sick children and their families.